Although it had various predecessors, such as tabula scalata and double portraits, true lenticular pictures emerged in the early 1900s, and it took until the 1950s for a commercial application of them to emerge, through Victor Anderson’s Vari-Vue product. Arriving at a time when consumerism, public relations, and pop culture was about to explode, Vari-Vue […]
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Lenticular print is enjoying something of a popular revival as more and more people see commercial marketing and advertising campaigns featuring it. So far this year we’ve seen lenticular versions of posters and bus adverts for film and TV including Scream, Hotel Transylvania, and Midwich Cuckoos, video game The Quarry, BBC Radio 1, a Bonobo […]
Read in fullLenticular art prints, though they have been around for a long time, are still little known as an artistic medium. Only relatively contemporary advances in digital printing and computer graphics software have made it widely achievable at the high quality standard, and scale, demanded by most professional artists. Every year sees a few new and […]
Read in fullTaking lenticular art prints from novelty postcard to art medium Lenticular print, though first imagined by Renaissance painters experimenting with double-portraits on corrugated surfaces, evolved into the mainstream largely as a novelty gimmick for trading cards, postcards, or children’s toys of various kinds. As digital technology and contemporary art prints have made it much easier […]
Read in fullLooking over the original artworks in the Lenticular Gallery, or at our digital print equipment, lenticular art feels very modern. However, these remarkable art prints trace history back to the 1500s, when tabula scalata became a popular UK novelty. These worked very similarly to lenticular printing, using a corrugated surface to display two different images. Many also […]
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